Our expertise,
your transformation
Ready to lead your practice by your own vision, not someone else’s checklist?
Our programs are designed by dental pros who understand the realities of everyday practice life. We guide you through the common struggles of busywork, missed opportunities, and team disengagement so your practice can grow with intention, connection, and excellence.
Our model is
personal
We serve practices across the Northeast, in NY, NJ, and CT, so we can be hands-on. We’re in your practice with sleeves rolled up, coaching you every step of the way.
If you’re ready to unlock your practice’s potential, you’re in the right place.
coaching programs
The Maximum Potential Program
The Ultimate 12-Month Practice Transformation Experience
Experience the most comprehensive, hands-on, in-person consulting program in modern dentistry. Over twelve months, your entire team will be guided by elite Smile Potential Coaches, each an expert in their specific discipline. Together, we’ll elevate your clinical excellence, leadership, and profitability to their highest levels.
Throughout the program, your team will gain mastery in key areas of growth and performance, including:
- Vision & Leadership Development
- Cultivating a Positive, Proactive Mindset
- Growth Strategies for the Modern Dental Practice
- One-on-One Doctor Mentorship (Available Upon Request)
- Scheduling for Productivity, Not Busyness
- Streamlining Clinical–Administrative Workflow
- Administrative Systems for Excellence
- Optimizing Patient Recall & Reactivation
- Building a Magnetic Practice Culture
- Practice Culture & Team Synergy
- Advanced Communication & Service Skills Training
- Diagnostic Criteria & Photo Review with Providers
- Improving Treatment Acceptance Rates
- Enhancing Hygiene Department Profitability
- Dental Assisting Done Right
- Eliminating Accounts Receivable
- Insurance Participation Profitability Analysis
- Managing by the Numbers
- Internal Marketing & Patient Engagement
This isn’t just a consulting engagement. It’s a strategic partnership designed to help you lead with clarity, confidence, and excellence. The Maximum Potential Program delivers the structure, accountability, and inspiration needed to achieve your most ambitious vision for your practice. Together, we’ll unlock your team’s full capability and elevate your practice to its Maximum Potential.
An Unparalleled Level of Personalization
Your journey begins with an in-depth on-site observation and analysis to uncover your practice’s hidden opportunities. From there, we custom design a personalized growth blueprint that reflects your vision, team dynamics, and long-term goals, because no two practices are the same, and neither are our programs.
Exclusive Access & Continuous Support
Every month, your Smile Potential Coaches visit your practice for an immersive, on-site coaching and strategic training. These sessions are focused, targeted, and entirely tailored to your priorities. Between visits, you’ll have direct access to your coaching team, available for scheduled sessions and on-demand support via phone, email, text, or video chat. This ensures your momentum never pauses, and your progress never plateaus.
You’ll also receive unlimited access to Smile Potential’s Complete Resource Library, an exclusive collection of templates, tools, and guides proven to drive consistent, lasting results. As part of your engagement, you’ll gain complimentary membership in our Virtual Mastermind Program, connecting you with a community of high-performing dental leaders for ongoing learning, collaboration, and inspiration. And for those seeking a deeper level of individualized growth, one-on-one doctor mentorship is available upon request, offering personalized insight, accountability, and strategy at the highest level.
Introductory
coaching programs
Administrative Profitability
Empowering Administrative Teams to Drive Growth, Efficiency, and Excellence
The Administrative Profitability Program is a focused, hands-on training experience designed to help dental administrators, not just “front desk staff”, become true business professionals and confident leaders within your practice.
Through immersive, over-the-shoulder coaching led by industry masters, your team will gain the skills and confidence to perform at their highest level. This is more than a course. It’s professional development that transforms your administrative department into a powerful engine for productivity and profitability.
This affordable, high-value program raises your practice’s standard of care, enhances patient satisfaction, and creates measurable improvements in:
- Generating more income with less stress
- Improving case presentations
- Creating “Yes!” financial arrangements
- Building a motivated team and a positive culture
- Creating job descriptions and fool-proof systems
- Scripting and role playing for improved patient confidence
- Developing a “Wow!” new patient experience
- Improving hygiene profitability
- Exceeding patient expectations
- Turning patient objections into treatment opportunities
- Accelerated hygiene productivity and co-diagnosis
- Monitoring practice performance
- Effective, low-cost ideas for practice promotion
- Regain the joy of practicing dentistry
- Comprehensive case acceptance
- Referral growth
- Fewer cancellations
- Reduced administrative stress
- Overall profitability
Hygiene Mastery
Elevating the Standard of Care, Performance, and Profitability in the Hygiene Department
The Hygiene Mastery Program is a hands-on, immersive training experience designed to help hygienists elevate their clinical standards, enhance patient outcomes, and significantly increase practice profitability.
This program empowers hygienists to provide a higher level of periodontal care through expanded treatment modalities that are effective both within and beyond insurance limitations, even in insurance-dependent practices. When patients undergo comprehensive periodontal therapy, they not only become healthier but also appreciate the elevated standard of care and become more receptive to restorative dentistry.
Participants learn to identify restorative opportunities confidently and to communicate those needs using refined, patient-centered verbal skills that inspire trust and overcome common objections, so “I’ll just do the fillings now and wait to do the crowns” becomes a phrase of the past.
This program transforms the hygiene department into one of the most productive, profitable, and patient-loved components of your practice, driving growth, satisfaction, and overall excellence.
Dental Assisting
Done Right
Elevating Clinical Support, Efficiency, and Patient Experience
The Dental Assisting Done Right Program delivers hands-on, in-practice training and mentorship from nationally certified Dental Assisting Coaches, experts dedicated to transforming your assisting team into confident, high-performing professionals.
Your assistants will learn to master patient-centered communication, anticipate the doctor’s needs seamlessly, and ensure every procedure delivers ultimate patient comfort and satisfaction. Through mentorship and immersive training, they’ll gain clarity, confidence, and pride in their essential role within your practice.
This program inspires dental assistants to become the best in the business by mastering efficiency, organization, and follow-through. Whether new to the field or seasoned in experience, participants will evolve into technology titans, integrating stunning digital radiographs, photos, and scans into every visit with precision and professionalism.
Introductory
Coaching Programs
by department
70% increase
in production
“Since enrolling with Smile Potential 2 1⁄2 years ago my practice has seen a 70% increase in production and a similar decrease in accounts receivable. That along with a now vibrant and enthusiastic staff makes going to work every day a joy. Professionally, hiring Smile Potential is the best thing I’ve ever done.”
Steve Levy, DMD
Top Cosmetic Dentist in Merrick, NY
Unsure what will fit your needs best?
Your first coaching call is complimentary, and that’s where we’ll start. Reach out to our team, and we’ll come up with a plan to serve, benefit, and empower your practice.
Let’s get started
Put your best foot forward today. Call 516-599-0214 or request a call online to set up your initial complimentary coaching call and practice assessment. We’ll be in touch soon.
